R&B Program Book Advertising
Advertising in our program book is an excellent and affordable opportunity for you to reach a unique, affluent, highly-educated, professional audience with your message.
A survey of the R&B audience revealed:
• 86% have college degrees (46% of this group are post-graduates)
• 60% have combined incomes of $40,000 (and half of this group makes over $75,000)
• 66% are married and 70% have lived in Pittsburgh for over 11 years
• 25% of the R&B audience are between 35-44 and 30% are between 45-54
R&B publishes a new program book for every concert so the audience sees your program ad regularly each month, September through April. Over 4,000 program books are distributed during the season.
Our current ad rates to run an ad for the entire season are:
Full Page, back cover or inside front cover (4-1/2 x 7-1/2) $800
Full Page, within (4-1/2 x 7-1/2) $700
Half Page (4-1/2 x 3-5/8) $400
Quarter Page (4-1/2 x 1-3/4) $200
We do have ad rates available if you'd prefer to advertise in one or two program books instead of the entire season.
Please contact the Executive Director for more information. (412) 361-2048 or email@example.com
Actual page size is 5-1/2 in. x 8-1/2 in.
Ads for R&B program books are needed 2 1/2 weeks prior to the concert date.
Concert Date Ad Deadline
September 26 (Aulos) Sept. 10
October 24 (Medieval Beasts) Oct. 7
November 7 (Apollo's Fire) Oct. 21
December 5 (Chris Norman & David Greenberg) Nov. 18
January 23 (Newberry Consort) Jan. 6
February 13 (Axelrod Quartet) Jan. 27
March 20 (Musica Pacifica) Mar. 3
April 17 (Ensemble Masques) Mar. 31
To receive a complete R&B Program Advertising Packet, please contact
the Executive Director at (412) 361-2048 or firstname.lastname@example.org
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